March 15, 2021
Your brand’s mission statement is the face of your brand; it’s how you build that authentic customer experience that builds trust. #ChooseToChallenge your mission statement by taking four steps to start your brand value exploration today.
March 12, 2021
Learn why you should use Life Moments as a framework to design campaigns that resonate with seasonal searchers. We highlight three examples of these seasons of change: home improvement and relocation, celebrating loved ones, and preparing for a baby.
March 11, 2021
Learn about the new release of static headlines for Dynamic Search Ads (DSAs), which give you full control over your ad copy, and are unique to Microsoft Advertising.
March 09, 2021
In the latest Open Perspectives Unplugged session, travel experts Remona von der Zon, Sustainability and Reporting Manager at KLM, Jerôme de la Chambre, Sustainability Manager at Landal GreenParks and Microsoft’s Digital Advisor for Travel and Hospitality Alejandra Attal explored “Sustainable Travel - the Future of Tourism”.
March 08, 2021
Consumers have a cautious optimism in 2021. They see the light at the end of the tunnel but understand they need to have a healthy amount of hesitation along the way. The Microsoft Advertising 2021 Consumer Trends Report has been updated with econometrics data to make sense of this phenomenon.