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Microsoft Advertising Blog

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Two smiling female workers high fiving in workplace. The woman at right wears a headscarf; the woman at left wears a long sleeve sweater with open shoulders.

34 markets in the Middle East and Africa launch in third phase of global expansion

In the latest phase of Microsoft Advertising's global expansion, 34 markets have launched in the Middle East and Africa. Advertisers can now reach consumers in a total of 131 markets and 35 languages. Learn which markets and languages have been added.

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Female office worker standing in front of large whiteboard scheduling calendar and pointing with pencil to blank square.

You have 5 additional months to migrate to Responsive Search Ads: deadline extended to February 1, 2023

Actioning on direct feedback continues to be our priority at Microsoft Advertising, and we heard your need for more time. We've extended the deadline for migrating to Responsive Search Ads from Expanded Text Ads by an additional five months. Learn more now.

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Two women working with some handouts in a desk next to a laptop in an office.

Vertical tips for advertising in uncertain times

The COVID-19 epidemic has resulted in a persistent trend of economic uncertainty. You can increase your share of voice (SOV) and reach customers as rivals cut back. All verticals shared the same overarching theme: Consumers want to save.

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A student in a classroom working on his tablet.

It’s back-to-school time: Target top audiences this season

Back-to-school time means parents and teachers are actively looking for retailers to help them prepare for the school year. Read this report with Microsoft Advertising Insights which examines past queries and forecasting tools to predict this 2022.

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