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Microsoft Advertising Blog

POSTS TAGGED WITH "universal event tracking"

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Announcing the Art and Science of Bing Ads Targeting webcast

Are you interested in learning more about the how to reach the right audience? Would you like to explore how to target your best audience more effectively? Then you should join us on September 27th at 8AM PST as we bring you The Art and Science of Bing Ads Targeting webcast.

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Making it easier to adjust your budgets based on conversions

We’re adding conversion data to your budget suggestions in the opportunity tab, so you can make better decisions for your business. You can now view how different budget values could impact your conversion volumes.

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Announcing The Art and Science of Shopping Campaigns webcast

Have you tried remarketing but feel like you’ve hit a wall or that it takes too long to set up, organize and execute a remarketing strategy? Do you feel like there’s not an appropriate remarketing strategy for your type of business or industry? If you answered yes to any of these questions or if you’d like to learn more about some creative approaches to remarketing, join The Art and Science of Remarketing Optimization webcast on March 30 at 11:00 a.m. (PDT). We’ll take an in-depth look at remarketing optimization to help you unlock the potential of this unique way to reconnect with your audience.

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The Art and Science of Brand Amplification Q&A

We’re answering the questions we received during The Art and Science of Brand Amplification webcast, but didn’t have time to answer. This webcast (now available on-demand) explores how to amplify your brand using paid search and how it impacts the bottom line. Even when searchers don't click, search advertising can help you by boosting brand awareness, market leadership and purchase intent.

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