May 08, 2017
Want to keep your competition in the rearview mirror? If you own a small business, consider increasing your digital marketing budget. According to a recent study,1 a whopping 70% of small businesses plan to do just that in 2017. We’re not talking trivial amounts either; 30% said they planned to increase their budget a lot.
February 19, 2015
Early in my career with Microsoft, I helped run the search engine optimization (SEO) program at MSN. A challenge faced by all businesses at some point is a common one – who to trust. This pops up with almost every facet within an operation in a...
October 11, 2014
The world is getting smaller. Fuelled by advances in broadband penetration, internet speeds and increasingly sophisticated e-commerce solutions, consumers' online behavior is changing. No longer restricted to buying locally, today's discerning...
February 08, 2014
For those who like to think about the future of online advertising we’re launching a new initiative in our Bing Ads LinkedIn group very soon: Dear Dare. Dear Dare is an opportunity to ask your most challenging questions about the future of...
January 29, 2014
From Tuesday the 11th of February to Thursday the 13th of February the Bing Ads social media and community team will – like many others interested in search & social – visit SES London in the Elizabeth II Conference Centre in Westminster, London. Impressions of SES London 2013 Sessions across the three conference days fall in the categories social media, owned and earned, paid and business intelligence this year. Businesses look at various marketing channels to engage their audiences – at SES...