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Microsoft Advertising Blog

POSTS TAGGED WITH "reporting and optimization"

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Explore new Product Group capabilities for Shopping Campaigns

Microsoft Advertising is excited to bring you new Shopping Campaign functionalities: improved Product Groups within the campaign user interface, and Product Group management using Scripts. These improvements can save you valuable time.


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Helpful migration tips for Expanded Text Ads and final URLs

Learn useful ways to migrate to Expanded Text Ads and final URLs using the Microsoft Advertising Editor and our Recommendations tab. Get benefits such as easier tracking management, faster load times of your landing pages and more engaging ads.

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Making your performance reporting clearer and more reliable

Performance reporting is a key element in enabling continuous optimization of your campaigns. To limit confusion and help you focus only on the metrics that matter most, average position will be deprecated from performance reports beginning in September 2020.

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Microsoft Advertising Editor is better than ever!

Microsoft Advertising Editor is a powerful tool designed to help you achieve more in your business and campaigns. Check out recent improvements and learn how your feedback has helped shape Editor into an intuitive desktop application that’s a joy to use.

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Achieve more with the redesigned Microsoft Advertising

Microsoft Advertising has been working on a series of changes to modernize the look, feel, and functionality of our product. Now, you can get a look at the previews of the new redesigned interface. Join us for a test drive and share your feedback.

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