December 04, 2012
1-minute read
Quality and relevance, if properly understood and implemented, have a very positive effect on the value of your campaigns – likely including improvements to click-through rate, ad placement, and conversion rate. Yet, the terms ‘quality’ and...
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October 30, 2012
3-minute read
“What do I get out of improving my Quality Score?” is a common question among advertisers; soon Bing Ads will answer this question via a new feature named Quality Impact. Based upon the competition for the targeted traffic and the traffic volume,...
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