Advertising

Skip to main content
Advertising

Get resources to help your small business reach new customers and grow your business.

Microsoft Advertising Blog

POSTS TAGGED WITH "bidding"

Page 5 of results

Track your impact better with new conversion goal options

Conversion tracking helps you measure the impact of your ad campaigns on your business, so you can better understand which campaigns, keywords or ads are most effective. We're excited to announce two powerful new conversion tracking updates.

Read more

Webcast: Get started with Microsoft Advertising - Automation

We know time is your most precious resource and Microsoft Advertising is here to assist. Join us for our Automation webcast and get an in-depth look at the automation tools available and how you can use them to enhance your campaign management.

Read more

Experiments: Test your campaign changes with confidence

How can you make sure that you’re making the right decisions for your campaigns without wasting precious time and resources? Learn how you can now run A/B tests in Microsoft Advertising, using experiments.

Read more

Get clearer insights on ad performance with prominence metrics

Learn about new prominence metrics (formerly known as share of voice) now offered in Microsoft Advertising. These useful metrics provide clearer insight on where your ads appear on search result pages and help you to better optimize your performance.

Read more

Experiments: Test your campaign changes with confidence

How can you make sure that you’re making the right decisions for your campaigns without wasting precious time and resources? Learn how you can now run A/B tests in Microsoft Advertising, using experiments.

Read more