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Announcing the finalists for the Bing Agency Awards 2016

 Announcing the Finalists for the Bing Agency Awards 2016
 
We are excited to announce the finalists for the Bing Agency Awards 2016! Back in May we asked our top agency partners to nominate their agency as well as employees and account teams across twelve categories. In just a few weeks we received more than 1,100 nominations. And from that group we have selected the below finalists.
 
Bing is celebrating a year of growth and transformation in the world of Search advertising by honoring the most impactful, creative and performance-driven work from its agency partners at the North American Bing Agency Awards. So on September 15 we are bringing the Agency Award finalists together at New York City’s iconic Gotham Hall to celebrate their innovation, passion and recent work. The award ceremony will be hosted by Colin Jost, of Saturday Night Live, and will feature Brooklyn-native singer-songwriter Bebe Rexha as musical entertainment.
 
 

Partner of the Year

Awarded to the agency that engages with Bing Ads in true partnership.


Finalists:
360i
Catalyst
iProspect
Carat
Performics
Resolution Media

“Featurist” of the Year

Awarded to an agency with not only high growth in adoption but also most innovative thinking around feature/product application.

Finalists:
360i
Havas
iProspect
Leapfrog
Media Experts
Mediavest | Spark
Carmichael Lynch
 

Optimizer of the Year

Awarded to the agency leveraging
Bing Ads tools and insights for smart, innovative optimization solutions.


Finalists: 
Carat
Catalyst
Digitas
Horizon Media
MARC USA

Philanthropist of the Year

Awarded to the agency demonstrating the strongest commitment to charitable organizations, both in the day-to-day, as well as through specific activities and donations.

Finalists: 
360i
Bennett Kuhn Varner
Carmichael Lynch
Keypath Education
Performics
Y Marketing
 

Independent Agency of the Year

Awarded to an independent agency that engages with Bing Ads in partnership, grows its Bing Ads spend and product adoption, and exhibits ingenuity and creativity around
product application and optimization.

Finalists: 
Beeby Clark+Meyler
Bennett Kuhn Varner
Elite SEM
Merkle
iCrossing
Page Zero
Y Marketing

Agency of the Year

Awarded to an agency that engages with Bing Ads in partnership, grows its Bing Ads spend and product adoption, and exhibits ingenuity and creativity around product application and optimization.
*aggregated based on other votes

To be announced at the awards



 


Growth Agency of the Year

Awarded to the agency with the
largest growth of its Bing Ads spend and product adoption since July 2015.*
*decided by Bing jury


To be announced at the awards


Accreditation Champ of the Year

Based on the Bing Ads March Match Up contest, we are recognizing the hard work required to study for and take the Bing Ads Accreditation test. In itself based on 5 categories.*
*decided by Bing jury

To be announced at the awards
 

Exec of the Year

Awarded to an agency executive (in leadership position, with national influence) who excels in championing the Search practice and shows a true commitment to partnering with and investing in Bing Ads.

Finalists: 
Jared Belsky, 360i
Andrew Davidson, Mindshare
Ben Kirshner, Elite SEM
Jeremy Hull, iProspect
Kyle Jackson, Spark
Jeremy Mayes, Red Ventures
Viji Davis, Resolution Media

Bing Ads Trailblazer of the Year

Awarded to an individual who finds innovative and engaging ways to evangelize Bing Ads, and who drives Bing Ads brand awareness and affinity both internally, and industry-wide.



Finalists: 
Aaron Levy, Elite SEM
Sean McEntee, 3Q Digital
Mika Takahashi, Carat
Joe Frantel, Catalyst
Erika Wall, iProspect
David Gordon, Red Ventures
Teresa Hsu, Performics
Gabby Martinez, Resolution Media


Account Team of the Year

Awarded to an exemplary account team that partners, engages, and uses Bing Ads insights and recommendations as feedback to optimize. They test and adopt new features, and submit case studies, all while staying transparent in the spirit of partnership.

Finalists: 
Marriott (Beeby Clark+Meyler)
Ford (Catalyst CA)
Victoria's Secret (Digitas)
GM (iProspect)
Bass Pro Shop (Mediavest | Spark)
United Health (Y Marketing)
Wynn Las Vegas (AKQA)
CVS (Reprise Media)
 
For more information please visit www.bingagencyawards2016.com and follow on twitter through @BingAds and #BingAgencyAwards.
 
Thom Arkestaal, Sr Marketing Manager