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Tina Kelleher

Microsoft Advertising Content Marketing & Social Media (US)

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Bing Ads Academy: A new PPC learning experience

Here at Bing Ads, we’re always reviewing your feedback in an effort to ensure your experience with our platform and tools is the best it can possibly be. This also applies to how we approach providing you with the resources and tools you need to be successful with Bing Ads. With that in mind, we’re thrilled to introduce Bing Ads Academy, a new program of training resources – both in-person and online – to our premium customers working for agencies, channel partners and tool providers. Meeting...

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Bing Ads API v.10 details now available on MSDN

Did you know that there’s a Bing Ads API Blog on MSDN? If this is the first you’re hearing about it, now’s a great time to head over there to check it out. Viswa Rathinavelu just posted a detailed walk-through of everything that’s new in Bing Ads API v.10 that will help developers increase productivity and improve performance. Here’s a quick overview to give you a preview of Viswa’s post: More efficient API Operations Support for streamlined and consistent behavior in both Campaign and Ad Group...

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Webinar recap: Audience mining with Bing Ads Remarketing

We recently held a webinar called Striking Gold: Audience Mining with Bing Ads Remarketing. If you weren't able to attend, or if you did, but would like a refresher, you can catch up on all the actionable strategies presented with the deck and on-demand recording (both are embedded below for easy access). Questions? Comments? You can always ping @BingAds for general questions on Twitter, but if you have questions specific to this webinar, feel free to reach out directly to the presenters, MJ...

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Bing Ads Connect event update: 3 cities rescheduled

If you saw my previous post on upcoming Bing Ads Connect events, note that travel schedules necessitated a few changes to the San Francisco, Los Angeles and Chicago events. In addition to the unchanged events for New York, Boston and Toronto, here are the new dates... clicking on the images will bring you to the registration page for each: If you're not familiar with Bing Ads Connect events, this is what you can expect as an attendee: Insider info that’ll help you reach your search advertising...

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Register now for Bing Ads Connect - space is limited

Attention all in-house SEM professionals, advertising agency employees and mid-size business owners: if you missed us the last time we visited your city, now is the time to reserve your seat at an upcoming Bing Ads Connect event. What is Bing Ads Connect? Bing Ads Connect events are workshop-like meet ups designed to help online marketers learn best practices and optimization strategies to get the best possible return on their Bing Ads investments. Here's a quick synopsis of what to expect at...

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