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Microsoft Advertising Blog

Rosé Dorleans

Program Manager, Microsoft Advertising

BLOG POSTS BY Rosé Dorleans

Page 2 of results

Migrate to Expanded Text Ads: Deadline extended

Expanded Text Ads have big performance advantages over standard ads, so we've strongly encouraged everyone to migrate. Previously, we announced that standard text ads would no longer serve after 2019, but to give you more time to migrate, we’ve extended the deadline.

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Better tracking with final URL suffix and more custom parameters

In today’s digital era, consumer expectations of a fast, trustworthy and reliable online experience are high. To create a better experience, we’re rolling out parallel tracking, the final URL suffix, and increasing the available custom parameters.

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Get started: Migrate now to final URLs to improve tracking

Starting in August 2019, Bing Ads will no longer support the ability to create destination URLs at all entity levels (keywords, ads, ad groups and campaigns). By the end of 2019, we’ll begin the process of no longer serving entities with destination URLs.

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