MJ DePalma

Microsoft Advertising conducted a series of research studies to help determine how inclusion in advertising plays a role with consumers. We share our insights along with actionable tactics to help you apply these research findings.

De-averaging and the rise of Inclusive Marketing

•   April 29, 2020
•   MJ DePalma 
•   Insights
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Learn about key insights in Inclusive Marketing from the Future Focus 2020: The Next Ten Years, a whitepaper from performance advertising agency iProspect. Get a global perspective on expectations for 2020 as well as ambitions for the next decade.

Brand strategy for a global emergency: Help people survive and thrive

•   April 24, 2020
•   MJ DePalma 
•   Insights
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To help your business survive and thrive in a global pandemic, we explore lessons from psychology, the skillset of first responders, and the art of storytelling.

Inclusive Marketing: Five mindset shifts every brand can make

•   April 07, 2020
•   MJ DePalma 
•   Insights
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After conducting research studies on inclusion and the effects in advertising, we’ve learned that it’s time to change the way we think about our customer relationships. Learn five mindset shifts to get you on your way to Marketing with Purpose.

Webcast: Inclusive Marketing, optimizing business and life

•   February 18, 2020
•   MJ DePalma 
•   Insights
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Join MJ DePalma for this informative webcast, and learn how to make diversity, inclusion and empathy drive business impact. Learn about Inclusive Marketing and the key elements that uncover a new framework for innovation and business relevancy.