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Microsoft Advertising Blog

Matt Mack

Analytical Lead, Microsoft Advertising

BLOG POSTS BY Matt Mack

Page 1 of results

Retail holiday outlook: Apparel and Consumer Packaged Goods

Microsoft Advertising Insights took a deeper dive to forecast expectations on retail spending for two major sub-categories: Apparel and Consumer Packaged Goods. Expect large growth across these two categories in upcoming months.

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Consumer behavior shifts for a post-pandemic United States

Consumer behavior has shifted throughout the pandemic. Easing of lockdowns and vaccinations have made Americans excited for “normal” life. Learn what Microsoft Advertising predicts to trend, and the actions advertisers can take to optimize their campaigns.

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