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Microsoft Advertising Blog

Mallory Harwood

PRODUCT MARKETING MANAGER, MICROSOFT AUDIENCE NETWORK, MICROSOFT ADVERTISING

BLOG POSTS BY Mallory Harwood

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In an office, a woman stands in front of two men sitting at a table and explains something while pointing at a laptop.

Reach specific audiences with LinkedIn Profile Targeting

One of the biggest benefits of digital advertising is the ability to narrowly target specific audiences. With LinkedIn Profile Targeting through Microsoft Advertising, you can take it even further.

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Microsoft Bing homepage showing a toucan as the background image and the text in the search box reads visual storytelling beyond the search box.

Level up your digital strategy with more visual storytelling

Microsoft is differentiating itself by putting visuals at the forefront and evolving to integrate imagery to improve the search experience for consumers. Learn about the innovative ways to enhance visual storytelling and increase performance.

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A group of girls sit and stand in front of two Microsoft tablets.

Build awareness for your brand with CPM pricing

Increasing your brand awareness is easier than ever with cost per mille (CPM) pricing on the Microsoft Audience Network. Show your ads on premium sites to get more leads and encourage repeat purchases.

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A person sitting at a table using a computer

Top 3 features advertisers loved in 2021

In 2021, advertisers showed the most interest in three Microsoft Advertising ad features centered around increasing engagement and using intelligent automation to save time and money.

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