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Blog

John Cosley

Senior Director, Brand Marketing, Microsoft Advertising


BLOG POSTS BY John Cosley

Page 1 of results

Bing Ads delivers steady click volume for advertisers

We know how important it is for our customers to understand changes in Bing Ads volume to plan their search spend. As a result, we have developed a tool allowing our customers to view recent marketplace data measuring weekly Yahoo Bing Network (YBN) click volume being served through Bing Ads (in the U.S.) since May 1st. As the most recent data shows, Bing Ads continues to deliver a consistent set of ad clicks, averaging 99% of YBN’s April baseline click volume across all devices. Small...

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