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Blog

Christi Olson

Head of Evangelism for Search, Microsoft

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BLOG POSTS BY Christi Olson

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Goodbye funnel, hello flywheel

The rapid pace of digital disruption has upended marketing strategies. Learn why the traditional marketing funnel is losing relevancy and let us introduce you to a modern marketing model that is helping brands thrive in the digital era: the flywheel.

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Bing Ads Blog reflections on 2017

This fast-paced world of paid promotion and online advertising can change quickly even within a single year. I met up with the Bing Ads blog team to review our most popular posts and extract some 2017 insights to help boost our readers’ strategy as we move into the new year.

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