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Microsoft Advertising Blog

Blakely Winstead

Analytical Lead, Microsoft

BLOG POSTS BY Blakely Winstead

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Activating vertical trends on both search and native

Search query trends during COVID have provided invaluable insights into consumer behaviors and needs. Advertisers should not limit themselves by only activating search trends on search. Read more about how to extend the activation of search-based insights into native advertising.

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Native advertising strategies for unprecedented times

Our Analytics & Insights team has first- and third-party data to share regarding consumer behavior in March. Utilize this to strategize your native advertising, and stay connected with your customers while you navigate these unprecedented times.

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