May 28, 2013
I worked in display advertising before PPC, and admit that I never created an actual online search ad until recently. I had the opportunity to generate a search ad for a local real estate acquaintance and optimize its performance. Tangible...
May 23, 2013
The number of Pro Bingers and aspiring Pro Bingers is exploding! In response to demand for our Bing Ads Accredited Professional Program, we are pleased to announce the launch of the program in three new languages: French, German, and Brazilian...
May 18, 2013
If you're looking to expand your online search marketing campaign's geographic circle and reach more customers, our free webinar this Wednesday, May 22nd is for you! Join new and existing Bing Ads customers in listening to Ezra Silverton,...
May 13, 2013
We appreciate your feedback, and have five new updates to announce as a result. In April we focused on improving your targeting power, appeal power, and expanding keyword insight. We hope these advancements across Bing Ads tools will help you...
May 01, 2013
How can you edit your ad title and copy to improve your click-through-rate? Vivian Li, Ph.D, uncovered some unique findings in a study of 250,000 travel-related search ads on the Yahoo Bing Network. For details on the findings, winning keywords...