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Advertising

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Hotel Price Ads are search ads that showcase rich photographs and real-time information with action that can be taken within the search experience. They appear in two different placements; on the Microsoft Bing search results pages (SERP) when travelers search for a specific hotel by name, and on Bing Maps, when travelers look for hotels in a certain area. These ads work in synergy with existing text campaigns, allowing you to reach travelers who are ready to book now.

Product views of Hotel Price Ads as they would appear on the Microsoft Bing search results page, and on Bing Maps.

Product views of Hotel Price Ads as they would appear on the Microsoft Bing search results page, and on Bing Maps.

Reach travelers who are ready to book hotels now.

Why use Hotel Price Ads?

 

Inspire and engage travelers

Hotel Price Ads shorten the customer journey by providing information to help travelers plan and book their destination. They showcase room rates alongside hotel photos, directions, availability, reviews and more. They create synergy with your existing text campaigns and provide a rich, engaging experience to entice travelers at the point of decision.

Drive more bookings

More bookings happen on the desktop and Microsoft Advertising delivers millions of desktop users not found on Google. Strong intent matching coupled with the richness of the experience leads to high engagement levels, improved click thorough rates, and ultimately more bookings.

Save time with automation

Microsoft Advertising accepts feeds and syntaxes that are familiar. There’s no need to adopt a new hotel schema. The Microsoft Hotel Center user interface features familiar hotel ads management workflows with built-in reporting, budgeting, and bid-multiplying capabilities.

 Start using Hotel Price Ads