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Microsoft Advertising Blog

POSTS TAGGED WITH "conversions"

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Boost your productivity with AI-powered performance insights

Bing Ads helps you get to the root of unexpected performance changes. Using AI-powered performance insights, you have the built-in capability to dig into the data and access valuable information to make the best decisions for your business.

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Help improve ad engagement with updates to Expanded Text Ads

Expanded Text Ads have been updated and now allow you to create text ads that are longer—with an additional optional headline and description. You can take advantage of the extra space to make your ads stand out and help improve ad engagement.

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Bing Listens: Your feedback reshaped Bing Ads for the second half of 2018

Bing Ads continually strives to deliver solutions that make you more effective at achieving your marketing goals. We carefully listen to your feedback and have many product updates to share based on what we heard in our UserVoice feature suggestion forum for the second half of 2018.

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Make better business decisions based on time of ad clicks

Conversion reporting is being updated to be based on the time of the click instead of the time of the conversion. This will help improve decisions and actions based on the reporting times of conversions, such as bid modifiers and ad scheduling.

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Keep conversion tracking working across all browsers

Given Apple’s recent changes to how Safari handles third party cookies, all advertisers using conversion tracking need to take immediate mitigation steps in order to accurately and fully track their conversions.

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