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POSTS TAGGED WITH "campaigns"

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Microsoft Advertising listens: Your feedback for the first half of 2019

At Microsoft Advertising, our mission is to work with each of you to solve business challenges. We review feedback you've shared and use these ideas to continually improve our product. Explore some of the improvements we’ve made so far in 2019.

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Automate more with labels in Microsoft Advertising Scripts

Labels in Microsoft Advertising Scripts allow you to create customised tags to associate with your campaigns, ads groups, ads, or keywords. Utilise this powerful functionality in your scripts to help manage your campaigns and drive results.

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Experiments: Test your campaign changes with confidence

How can you make sure that you’re making the right decisions for your campaigns without wasting precious time and resources? Learn how you can now run A/B tests in Microsoft Advertising, using experiments.

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Get clearer insights on ad performance with prominence metrics

Learn about new prominence metrics (formerly known as share of voice) now offered in Microsoft Advertising. These useful metrics provide clearer insight on where your ads appear on search result pages and help you to better optimise your performance.

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Enhance your campaigns with new AI-driven recommendations tab

Learn about how you can save time and enhance your campaigns with new and improved recommendations, utilising state-of-the-art AI-powered suggestions that are customized, easy to understand, and insightful.

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