09 February 2021
3-minute read
Starting this spring, all your manual bidding strategies for search, shopping, and Dynamic Search Ads campaigns will work smarter with Enhanced CPC and other automated bidding strategies. Read more about how automation will help optimise your bids.
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05 January 2021
5-minute read
Learn about some recent updates to Microsoft Advertising, including enhancements to brand safety, In-market Audience segments, and new AI-based technologies. We’ll also give you a sneak preview of exciting technologies to come in our 2021 roadmap.
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25 October 2020
2-minute read
The next instalment of the Microsoft Advertising Virtual Bootcamp Series has been announced. A variety of topics will be covered and each session will be delivered by Microsoft Advertising gurus in one-hour interactive LIVE learning experiences.
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18 October 2020
2-minute read
Explore Microsoft's automated bidding solutions to determine the right technology to support your campaign goals.
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16 October 2020
3-minute read
Get up to speed on changes and updates to automated bidding strategies from Microsoft Advertising. Learn about Target ROAS (return on ad spend), now available globally, and other exciting enhancements.
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