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New online search training courses available on Learning Lab

Learning Lab, Microsoft Advertising’s hub for all things learning, has 13 new online on-demand training courses and three learning paths to help you grow your advertising knowledge and optimize your campaign success.

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The Download Episode 9: Who is your audience?

Season 2 of The Download by Microsoft Advertising is here, and the first episode is packed with content for new and seasoned digital marketers alike. Learn search advertising fundamentals, holiday 2021 insights, and how to grow and find your audience.

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Smart Shopping: Automate and optimise your shopping ads

Smart Shopping campaigns are the perfect choice for busy small business owners. With up-to-date customer data, you can automate and optimise your bidding and ad delivery. Learn more about how to apply this powerful capability to your campaigns.

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The Download, Episode 8: Retail is back

In this episode of The Download, we’ll share insights on the return of Retail. We’ll look at retail trends in the post-pandemic world, have a conversation with author Jonah Berger, and check in with the Inclusive Marketing Lab.

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Earn your badge: Digital Advertising Fundamentals

Onboarding new talent to your organization is always a challenge, and they may need to be educated about our industry. Microsoft Advertising has created a set of 4 introductory on-demand courses to help introduce people to digital advertising.

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