Stephen Sirich

Today on the Microsoft campus, our Bing Ads team gathered a select group of marketers, press and digital advertising agency leaders from around the world to engage them in a conversation about the rapidly changing world of search advertising. Our goa...

Since Bing launched four years ago, it has re-defined what it means to “search.” People use Bing to make decisions, not stare at lists of links. From finding the best map route to the newest digital camera to the hottest local restaurant, Bing is...

Back when Bill Gates and Paul Allen were talking about a computer on every desk and in every home, software was in the nascent stage of introducing new ways to be more efficient and productive. Now, as we enter the 21st century, search is making our ...