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Haily De La Cruz

Program Manager, Campaign Management

BLOG POSTS BY Haily De La Cruz

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Improved bid adjustment controls for auto-bidding

All manual bid adjustments – such as location, remarketing, device, time of day, day of week, and demographic – will be used to inform our automated bidding decisions from now on. This was based on feedback customers provided shortly after the release of the Maximize Clicks bidding strategy, but will apply to all current and future bid strategies.

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