26 March 2020
4-minute read
High CXQ Performers have discovered how to deliver on customer expectations by calling upon a blend of human creativity and machines. By harnessing AI and cognitive services, they can engage customers at scale in a personalised manner.
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25 March 2020
3-minute read
These are unprecedented times. There are no playbooks for what to do next, but what’s certain is that consumer behavior is shifting, and we need to adjust our methods. Here are a few strategies, with a fresh approach that reflects the “new normal.”
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04 November 2019
3-minute read
Is your profiling enabling you to deliver tailored-fit, seamless interactions? We’ve gathered cutting-edge data and uncovered ways top marketers are rethinking customer profiling, to deliver highly personalised, customer-centric experiences and touchpoints.
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