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The Bing Network audience

The Bing Network is a part of your customers' lives, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more below about how Bing Network audiences in India and beyond are searching from their desktop computers.,,

Save time with campaign-level associations

  31 July 2019

Microsoft Advertising is rolling out our campaign-level associations capability, to help you apply and manage audience associations at the campaign level. Get ready to save time and apply your audience targeting more quickly!

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Experiments: Test your campaign changes with confidence

  22 July 2019

How can you make sure that you’re making the right decisions for your campaigns without wasting precious time and resources? Learn how you can now run A/B tests in Microsoft Advertising, using experiments.

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Achieve more with a data-driven marketers blueprint

  15 July 2019

Microsoft teamed up with Advertiser Perceptions to glean insights from marketers and advertising agencies immersed in the quest for data-driven marketing excellence. Learn how to successfully utilize data and what defines the marketers who do it best.

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The advantage we gain in cost per click gives us a great return on investment — more than 35% better than Google Ads.

— Scott Redgate, Search Engine Marketing Manager, CJ Pony Parts