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The Microsoft Search Network audience

The Microsoft Search Network is a part of your customers' lives, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more below about how Microsoft Search Network audiences in India and beyond are searching from their desktop computers.,,

Helpful migration tips for Expanded Text Ads and final URLs

  24 January 2020

Learn useful ways to migrate to Expanded Text Ads and final URLs using the Microsoft Advertising Editor and our Recommendations tab. Get benefits such as easier tracking management, faster load times of your landing pages and more engaging ads.

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Microsoft Advertising: Creating a greener 2020 one tree at a time

  22 January 2020

Microsoft’s commitment to harnessing the power of technology to help build a more sustainable future is more important than ever. Microsoft Advertising is excited to announce a global sustainability initiative with a goal to plant 250,000 trees in 2020.

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Making your performance reporting clearer and more reliable

  15 January 2020

Performance reporting is a key element in enabling continuous optimisation of your campaigns. To limit confusion and help you focus only on the metrics that matter most, average position will be deprecated from performance reports beginning in April.

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The advantage we gain in cost per click gives us a great return on investment — more than 35% better than Google Ads.

— Scott Redgate, Search Engine Marketing Manager, CJ Pony Parts