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Using AND, OR and NOT, Custom Combination Lists make it easier to target a specific set of users across the Microsoft Search Network and Microsoft Audience Network.

Combine your existing audience lists to enhance your targeting strategy.

Why use Custom Combination Lists?

  • Reach the right audience
    Create and reach the right audience by simply combining your existing audience lists, using AND, OR and NOT.
  • Maximise efficiency and performance
    Combining your audiences can help you boost your campaign performance and maximise your spending efficiency.
  • Easy to build and manage
    Quickly create robust audience targeting strategies and manage multiple audience segments through one efficient feature.

Additional details

Custom Combination Lists can be created from the following types of audience targeting lists: Remarketing, Custom Audiences, Product Audiences, Similar Audiences, and Customer Match.

Visit our help page for additional information on how to reach your audience.

 Start using Custom Combination Lists