If you’re a retail advertiser, you probably saw large economic growth last year. In fact, the evolution in consumer and business digital adoption that occurred in the first 90 days of lockdown was equal to 10 years of growth in a non-pandemic world.
Peak retail season (October – December) of 2020 saw continued growth across key categories, including: home appliances, home furniture, and home décor and interior design.
Download the attached insights to get full details on what retail categories we expect the highest growth in, as well as actions you can be taking to better prepare for this festive shopping season.