06 July 2021
5-minute read
Read the Microsoft Advertising monthly product roundup for July, including announcements about recent expansions into new verticals for Dynamic Remarketing.
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17 May 2021
3-minute read
Marketing roles are constantly adapting, but one thing that is clear is that the role of a search engine marketing professional no longer resides in manual optimisation of keywords, bids and budgets. The button pushing days are gone.
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22 April 2021
2-minute read
Marketing with Purpose can accelerate business growth and help create authentic connections between brands and their customers. Complete the new Marketing with Purpose course to learn marketing tactics and data-driven actions to build brand trust.
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16 March 2021
7-minute read
Get up to speed on creating diverse and inclusive consumer experiences, including in your keyword strategies. Learn how to mine inclusive keywords.
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09 March 2021
5-minute read
To help advertisers prepare for demand of home and garden products, Microsoft Advertising hosted a digital event ‘Spring into Retail Action’. Keynote speaker Tor Thompson, EMEA Regional Director, shared inspiration for the long term and practical guidance for the short term, following the journey of three audiences; retailer, consumer, and advertiser.
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