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POSTS TAGGED WITH "Audience Targeting"

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Boost sales and expand brand awareness with PromoteIQ Offsite

Learn about Microsoft PromoteIQ, a holistic retail media platform that allows retailers to help their brand partners connect with shoppers at every stage of the customer journey as they move from awareness through to conversion.

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Group of people working on tablets around a table.

What’s your superhero strategy: Branded or generic keywords?

Did you ever notice that the most successful superheroes always work as a team? There’s no difference with search advertising. Learn to leverage generic keywords and the Microsoft Audience Network.

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