Microsoft Advertising Blogs
![](/content/dam/sites/msa-about/global/common/content-lib/blogs/blog/2024/06/blog-47838-hero-833x469.jpg)
Blog post
Making CTV accessible to everyone
The Microsoft Advertising Platform revolutionizes Connected TV (CTV) advertising by offering a global marketplace for premium CTV buying and unique audience intelligence. It simplifies the process for advertisers, allowing them to scale on diverse supply, target the right audience with first-party data, and measure campaign impact effectively.
June 17, 2024
![](/content/dam/sites/msa-about/global/common/content-lib/blogs/blog/2024/02/blog-37091-hero-833x469.jpg)
Blog post
Cutting through the noise to generate new demand
Effectively generate new demand and grow your brand with solutions like Display, Video and Connected TV
February 29, 2024