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Microsoft Advertising Blog

MJ DePalma

Head of Inclusive Business Impact, Microsoft Advertising

BLOG POSTS BY MJ DePalma

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A human-centred approach to business

More than ever, people across the globe are calling on brands to answer an essential question: “What does your brand stand for?” Explore this by utilising our insights and purpose-driven strategies, to reimagine your business with human-centred approaches.

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The Psychology of Inclusion and the Effects in Advertising

Microsoft Advertising conducted a series of research studies to help determine how inclusion in advertising plays a role with consumers. We share our insights along with actionable tactics to help you apply these research findings.

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The Future is Now, iProspect and MJ DePalma.

De-averaging and the rise of Inclusive Marketing

Learn about key insights in Inclusive Marketing from the Future Focus 2020: The Next Ten Years, a whitepaper from performance advertising agency iProspect. Get a global perspective on expectations for 2020 as well as ambitions for the next decade.

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Inclusive Marketing: Five mindset shifts every brand can make

After conducting research studies on inclusion and the effects in advertising, we’ve learned that it’s time to change the way we think about our customer relationships. Learn five mindset shifts to get you on your way to Marketing with Purpose.

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