05 January 2022
In October 2021, Microsoft launched Windows 11 to help improve productivity and multitasking. While Windows 11 empowers people to do and achieve more, it also empowers advertisers to reach audiences at multiple touchpoints in the purchase journey.
14 December 2021
A new global study from Microsoft Advertising and dentsu international, “The Rise of Sustainable Media,” examines consumer awareness and behaviours linked to sustainable consumption and media usage.
02 December 2021
Mobile platform makers are giving consumers the ability to opt out of ad tracking, impacting some audience targeting and campaign measurement. This can help publishers and advertisers build trust and long-term credibility.
06 October 2021
As digital acceleration continues, people are settling into a new norm where hybrid work is the reality. Learn how the launch of Windows 11 has created new ways for Microsoft Advertising advertisers to connect with their audiences when and where they are getting work and personal tasks done.
29 September 2021
We’re finally at the point of building real trust, transparency, and relevance with zero-party data. Learn more about what zero-party data is and how to use it, as well as why you should include it in your advertising strategy to build trust into the future.