01 October 2019
As a product marketer, one of the most fascinating parts of my job is to be a listening post for product feedback. We are constantly looking to improve at Microsoft Advertising and talking to customers always yields incredible insights into how we can be better.
10 October 2017
Is voice search the new digital frontier? Voice search is undoubtedly one of the biggest areas of interest in the digital space, and we explore how Bing can help marketers and SEOs get ahead of the trend to reap the rewards of voice. Topics including the future of search, voice search as a PPC bid modifier and how we at Bing see the importance of links changing as their focus moves to contextual relevance.
20 March 2017
In the run up to Advertising Week Europe next week, I took part in a Twitter conversation with the @AWEurope team and the Twitter community to get the conversational juices flowing ahead of the event.
28 February 2016
Insights from the North Earlier this month I had the pleasure of speaking at the inaugural Prolific North Live event, a gathering of digital minds in Manchester to promote the growing range of talent in the north of England. As with any good conferen...
11 January 2016
Saving the World from a Search Monopoly As a search evangelist for Bing I spend a lot of my time talking about the benefits of Bing Ads and how our search platform performs for marketers. I think for the most part the search industry recognises a nee...