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POSTS TAGGED WITH "universal event tracking"

Page 5 of results

Automated bidding strategies: Target CPA and Maximize Conversions

Two new bid strategies have been added to our automated bidding family. Target Cost Per Acquisition (CPA) and Maximize Conversions. These goal-based bid strategies can help you achieve greater business impact while reducing the overhead of managing bids across all your keywords.

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Conversion tracking update on Bing Ads

In response to recent changes by Apple to their Safari browser, conversion tracking on Bing Ads now requires enabling the auto-tagging of our Microsoft Click ID. This can be enabled within the Shared Library section of your account under the URL Options page. All customers are asked to enable this feature for full and accurate reporting of conversions within Bing Ads.

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Recharge your Remarketing webcast

Have you tried remarketing but feel like you've hit a wall? Do you feel like it takes way too long to set up, organize, and execute a remarketing strategy? Do you feel like there isn't an appropriate remarketing strategy for your type of business industry? If you answered yes to any of these questions (or want to learn creative approaches to remarketing), then the Recharge your remarketing techniques on-demand webcast is for you.

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