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Campaign automation for the control freak

With its robust current share of searches in the US market, most larger Bing Ads accounts are going to be tough to fully optimize manually. Agree? That’s typically where the sales pitches begin. What third-party tools can magically shorten your account management tasks? Well, I’m not here to sell you anything. It’s come to my attention that too few account managers are using the powerful built-in automation methods in PPC platforms. These features are perfect if you’re looking to perform core fu...

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Announcing the Bing Ads Elite SMB Partner Program

If you’re a small and medium business (SMB) partner who’s successfully helped SMBs find their own success, we have great news for you. We’re launching a new global program for partners who have proven their competence in bringing success to small & medium businesses -- today, we're happy to announce the launch of the Bing Ads Elite SMB Partner Program. These partners are among the chosen few, who have an in-depth understanding of search advertising landscape and Bing Ads solutions. They are comm...

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Remarketing, UET and Karaoke in #AskBingAds Episode 1

I am happy to announce that the first episode of our new #AskBingAds video series is now live! In this episode, we’ll cover… Setting up your Bing Merchant Center Where to go for small business tips and tricks Whether recently announced extensions will transfer using Google Import How to get started with Remarketing We also have the pleasure of catching up with Jimmy Lin, Product Marketing Manager and expert in all things Universal Event Tracking and Remarketing. Oh, and you’ll also find out what...

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The Bing Ads Agency Holiday Kit (and contest!) are here

As a digital marketing agency, your holiday season is a busy time. And no wonder: the holidays are the number one retail season with $616 billion holiday spend last year![1] We’re here to help make your search advertising efforts more productive, persuasive and rewarding. As our gift to you, we’ve created the Bing Ads Holiday Agency Kit. It’s full of insights, marketing materials, coupons and a fun sales contest to help calm your holiday chaos. Inside you’ll find valuable materials and data incl...

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Launched: Bing Ads Platform Health Updates

We’re always thinking of ways to make your working life easier, which is why we’ve launched Bing Ads Platform Health Blog: http://status.bingads.com/ We hope nothing ever goes wrong but when something does we’d like you to know what’s happening, give you updates, workarounds if available and give you the green light when all is back to normal. Example of a Bing Ads platform update How it works: The main Platform Health Blog page at http://status.bingads.com/ shows a status icon, which will turn ...

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