Insights

As consumers remain home, search has grown in increasing importance. It helps brands stay connected with consumers and highlights new and emerging behavior trends.

COVID-19 has changed how people shop: how they interact with products has moved from in-store where they can see and touch to completely digital. Read more to learn how search trends in retail, have changed dramatically in the past few months.

As consumers remain home, search has grown in increasing importance. It helps brands stay connected with consumers and highlights new and emerging behavior trends. Read this week's latest insights.

SMX Next: Conference recap

July 03, 2020

2-minute read

Stein Broeder

Insights

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This year, the Search Marketing Expo (SMX) went all-digital with their annual summer conference. Speakers presented actionable tactics to drive more traffic, leads and sales, and taught attendees about emerging technology and advancements in search platforms.

We conducted research to discover what trust means to consumers, especially the role it plays in driving purchase consideration and business value. Get insights on the opportunity trust creates for brands to develop an authentic relationship with consumers.