25 March 2020
These are unprecedented times. There are no playbooks for what to do next, but what’s certain is that consumer behavior is shifting, and we need to adjust our methods. Here are a few strategies, with a fresh approach that reflects the “new normal.”
11 February 2020
We’re excited to announce the global availability of IF functions for all our advertisers. With IF functions, you can customise a single expanded text ad with messages based on your customer’s device or a specific audience segment.
13 January 2020
Responsive Search Ads (RSAs) make creating and testing ads easier by automating the creation of your ad. Since we announced the RSA open beta, we've seen great response from our advertisers. Responsive Search Ads are now available globally to all advertisers.
06 January 2020
Expanded Text Ads have big performance advantages over standard ads, so we've strongly encouraged everyone to migrate. Previously, we announced that standard text ads would no longer serve after 2019, but to give you more time to migrate, we’ve extended the deadline.
18 November 2019
Microsoft Advertising Editor is a powerful tool designed to help you achieve more in your business and campaigns. Check out recent improvements and learn how your feedback has helped shape Editor into an intuitive desktop application that’s a joy to use.
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