POSTS TAGGED WITH "Accessibility"

Inclusive Marketing: Why it’s essential for your brand

27 January 2020

9-minute read

MJ DePalma

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Learn about Inclusive Marketing and the key elements that uncover a new framework for innovation, business relevancy and brand preference. Gain insight on the difference between diversity & inclusion and Inclusive Marketing, and how they relate.

Reach and empower more people with Accessible Marketing

03 October 2019

3-minute read

Kenneth Andrew

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Accessible Marketing is the practice of enabling as many people as possible to receive your marketing and media, including people with disabilities. This helps your small-to-medium sized business empower more people and make a positive social impact.

As marketers, we need to take a closer look at the experiences we design for our customers. There are one billion people in the world living with a disability. If our marketing is not accessible to them, we're leaving a lot of opportunities on the table.