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Learn about how you can best protect your Microsoft Advertising account. Two-step verification is an important security measure, and it adds an extra layer of protection by presenting an authentication challenge to sign in. Get started today!
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We’re excited to announce the global availability of IF functions for all our advertisers. With IF functions, you can customise a single expanded text ad with messages based on your customer’s device or a specific audience segment.
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Microsoft Advertising is excited to bring you new Shopping Campaign functionalities: improved Product Groups within the campaign user interface, and Product Group management using Scripts. These improvements can save you valuable time.
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Learn useful ways to migrate to Expanded Text Ads and final URLs using the Microsoft Advertising Editor and our Recommendations tab. Get benefits such as easier tracking management, faster load times of your landing pages and more engaging ads.
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Performance reporting is a key element in enabling continuous optimization of your campaigns. To limit confusion and help you focus only on the metrics that matter most, average position will be deprecated from performance reports beginning in April.
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