Reach more customers and get more results

Use Microsoft Advertising to connect with millions of potential customers searching for your business.

Learn more

Powerful network. Powerful benefits.

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Reach a mobile audience

Connect with customers out and about, and coordinate your social media campaigns to find more fans and followers.

Go global or local

Reach people in the Microsoft Search Network everywhere or focus your paid search ads on cities, counties and areas with a certain distance from your business.

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Easy to import

If you're already using another product for search engine marketing, like Google Ads, it's easy to pull that campaign into Microsoft Advertising.

The Microsoft Search Network audience

The Microsoft Search Network is a part of your customers' lives, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more below about how Microsoft Search Network audiences in Australia and beyond are searching from their desktop computers.^,^,

16. 2%

share of the Australia desktop search market¹

146 million

monthly desktop searches on the Microsoft Search Network in Australia¹

36. 9%

share of the U.S. desktop search market²

20. 7%

share of the U.K. desktop search market³

Training

Gain search engine advertising expertise and help grow your business by becoming a Microsoft Advertising Certified Professional.

Support

Contact Microsoft Advertising support 24 hours a day, seven days a week, plus get quick answers from FAQs, tutorials and community forums.

Product solutions

Get more customers. Boost sales. Reduce costs. Our product solutions can help you meet these goals.

Microsoft Advertising tools

Work faster, improve performance and manage your campaigns more efficiently with these helpful tools.

Microsoft Advertising policies

Find out the requirements for creating great Bing paid search ads, as well as what is and isn’t allowed in them.

Giving back is good for business

Dept is a digital agency that understands the value of building trust with people. In addition to doing amazing client work, they support their local communities through volunteer efforts, donations and pro-bono projects.

Get the full story

Recent blog posts

SMX Next: Conference recap

03 July 2020

This year, the Search Marketing Expo (SMX) went all-digital with their annual summer conference. Speakers presented actionable tactics to drive more traffic, leads and sales, and taught attendees about emerging technology and advancements in search platforms.

Building business value through trust, love, and loyalty

30 June 2020

We conducted research to discover what trust means to consumers, especially the role it plays in driving purchase consideration and business value. Get insights on the opportunity trust creates for brands to develop an authentic relationship with consumers.

Planning for recovery and future opportunities for small businesses

26 June 2020

We’re here to help small and mid-sized businesses plot a course for surviving and thriving in a post-pandemic world. Get the latest digital marketing insights and strategies on how to pivot your business for success throughout the crisis and beyond.

We have a responsibility to give back. Our hope is that others will be inspired to give back more.

— Robert Verbeek, Lead Digital Marketing Consultant, DEPT