The Future of Programmatic Native webcast

Join us to learn more about the insights and strategies needed to get ahead as the industry shifts.

View the webcast

Powerful network. Powerful benefits.

Reach a mobile audience

Connect with customers out and about, and coordinate your social media campaigns to find more fans and followers.

Go global or local

Reach people in the Microsoft Search Network everywhere or focus your paid search ads on cities, counties and areas with a certain distance from your business.

Easy to import

If you're already using another product for search engine marketing, like Google Ads, it's easy to pull that campaign into Microsoft Advertising.

The Microsoft Search Network audience

The Microsoft Search Network is a part of your customers' lives, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more below about how Microsoft Search Network audiences in Australia and beyond are searching from their desktop computers.^,^,

19. 3%

share of the Australia desktop search market¹

173 million

monthly desktop searches on the Microsoft Search Network in Australia¹

37. 7%

share of the U.S. desktop search market²

21. 3%

share of the U.K. desktop search market³

Training

Gain search engine advertising expertise and help grow your business by becoming a Microsoft Advertising Certified Professional.

Support

Contact Microsoft Advertising support 24 hours a day, seven days a week, plus get quick answers from FAQs, tutorials and community forums.

Product solutions

Get more customers. Boost sales. Reduce costs. Our product solutions can help you meet these goals.

Microsoft Advertising tools

Work faster, improve performance and manage your campaigns more efficiently with these helpful tools.

Microsoft Advertising policies

Find out the requirements for creating great Bing paid search ads, as well as what is and isn’t allowed in them.

In it together

Putting people at the center of everything is a winning formula for global marketing agency Merkle, which employs more than 9,000 people across 50 offices.

Get the full story

Recent blog posts

Choosing inclusive imagery just got easier: Try people filters

13 May 2021

The partnership between Microsoft Advertising and Shutterstock means access to a vast collection of images for all our advertisers. Now we’re launching a new feature called people filters to help you find highly relevant, inclusive imagery in seconds.

Join us at Microsoft Advertising Activate

06 May 2021

Join us at Microsoft Advertising Activate, our most awaited partner event of the year dedicated to Partner tier members of the Microsoft Advertising Partner Program. All partners across all tiers of the partner program are also welcome!

Our upcoming changes to phrase match and broad match modifier

05 May 2021

There are upcoming changes to Microsoft Advertising matching behaviour. Learn what you can expect and when so you can maximize the positive impact on your campaigns.

As part of our joint business plan with Microsoft Advertising last year, we wanted to move beyond focusing on just products and platform. We really wanted to focus on people—and by people, I mean our employees, our clients, their customers, and our partners in the industry.

— Richard Lewis, Head of Internal Excellence, Merkle UK

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