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Powerful network. Powerful benefits.

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Reach a mobile audience

Connect with customers out and about, and coordinate your social media campaigns to find more fans and followers.
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Go global or local

Reach people in the Microsoft Search Network everywhere or focus your paid search ads on cities, counties and areas with a certain distance from your business.

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Easy to import

If you're already using another product for search engine marketing, like Google Ads, it's easy to pull that campaign into Microsoft Advertising.

The Microsoft Search Network audience

The Microsoft Search Network is a part of your customers' lives, powering the devices, apps and sites they use every day and meeting them in the moments that matter most. Find out more below about how Microsoft Search Network audiences in Australia and beyond are searching from their desktop computers.,

 

15.4%

share of the Australia desktop search market1
 

142 million

monthly desktop searches on the Microsoft Search Network in Australia1
 

36.7%

share of the U.S. desktop search market2
 

20.5%

share of the U.K. desktop search market1
 

Training

Gain search engine advertising expertise and help grow your business by becoming a Microsoft Advertising Certified Professional.
 

Support

Contact Microsoft Advertising support 24 hours a day, seven days a week, plus get quick answers from FAQs, tutorials and community forums.
 

Product solutions

Get more customers. Boost sales. Reduce costs. Our product solutions can help you meet these goals.
 

Microsoft Advertising tools

Work faster, improve performance and manage your campaigns more efficiently with these helpful tools.
 

Microsoft Advertising policies

Find out the requirements for creating great Bing paid search ads, as well as what is and isn’t allowed in them.

Recent blog posts

Microsoft Advertising Celebrated Partner spotlight

  03 April 2020

Meet the winners of the Microsoft Advertising Partner Celebration. We interviewed them so you can get an inside look at these companies, their history, objectives, partnership with Microsoft Advertising and more.

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Evolving consumer behaviour in key verticals

  02 April 2020

The new normal of social distancing, travel restrictions, and business closures is altering consumer behaviour. We’ve compiled some key industry trend highlights to consider as you plan to connect with customers during this unprecedented time.

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Microsoft Advertising: 2020 Global Partner of the Year Award winners

  01 April 2020

During the live broadcast at Microsoft Advertising Elevate, we announced our Global Partner Award winners for 2020. The winners embody partnership and they share our obsessive focus on the customer, and we’re proud of all they have achieved.

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