Advertising

Skip to main content
Advertising

We're empowering marketers around the world. Come work with us >

Microsoft Advertising Blog

POSTS TAGGED WITH "training and accreditation"

Page 4 of results

Learn about Ad Extensions and Smart Search at the Adobe’s Digital Marketing Conference

Learn about Ad Extensions and Smart Search at the Adobe’s Digital Marketing Conference Marketing in a digital world is increasingly complex, but savvy marketers now have more opportunities than ever before to successfully reach consumers and...

Read more

PPC Back to Basics – Get Started with Conversion Tracking

What is conversion tracking? Anyone investing in advertising usually wants to know the effectiveness of their advertising efforts. When you advertise using pay per click, you can obviously measure the clicks, however, clicks are not the last...

Read more

10 more things you should know about European ecommerce

Last month I wrote a blog about the 10 things you should know about European ecommerce, but such a huge topic comprised of dozens of different markets can’t be summarised in just 10 points so here are some more things you need to know about...

Read more

The Convenience of the ‘Import from Google Adwords’ Function

Let’s be honest, most paid search advertisers, when starting out a campaign for a client or themselves, will always begin with creating an Adwords account. It seems to be normal practice for advertisers to start campaigns this way, and then expand...

Read more

Bing Ads Academy – Creating Location Extensions in Your Account

Consumers are doing more and more local searches. When out on their lunch break, for example, a searcher might use their phone or tablet to find a dry cleaner, or a sushi restaurant. They might search on their PC while at work for a restaurant for...

Read more