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Microsoft Advertising Blog

POSTS TAGGED WITH "seasonal insights"

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Back to school 2021: The return to in-person learning

Schools and colleges are expected to return to in-person learning for the upcoming academic year. We share some actionable online retail trends resulting from the influx in students. Learn how to reach these customers with Microsoft Advertising solutions.

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Gifting done differently: 5 tips to reach the new consumer

With shopping rapidly shifting to eCommerce, how are people beginning their gift shopping? We surveyed over one thousand gift givers, asking them how their overall shopping has changed as well as how they're thinking about gift shopping this year.

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Travel searches take off: 4 Travel advertiser tips to use now

Consumer behavior has changed over the past year and is impacting the types of vacations that are planned. Those changes are showing up in our search data as well as in our own research. Get up to speed on new trends shaping the Travel industry.

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Seasons of change spark seasons of search

Learn why you should use Life Moments as a framework to design campaigns that resonate with seasonal searchers. We highlight three examples of these seasons of change: home improvement and relocation, celebrating loved ones, and preparing for a baby.

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Consumer 2021 Trends across 5 business verticals

Everything starts with search: A search for knowledge, a search for information, a search for entertainment, a search for a chocolate chip cookie recipe. If everything starts with search, what did we find in our search of consumer behavior trends for 2021?

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