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Microsoft Advertising Blog

POSTS TAGGED WITH "seasonal insights"

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Optimize now for the changing holiday retail landscape in 2021

Microsoft Advertising has collected recent data that points to some winning strategies marketers should consider during holiday planning. Check out four key trends to keep in mind as you plan your holiday campaigns.

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2021 holiday season: 6 moments that will mean more

This year, the holiday season will mean more togetherness, more commerce, and more revelry. Here are our predictions for the six moments that will mean more for consumers and how advertisers can help celebrants make it mean more this year.

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Back to school 2021: The return to in-person learning

Schools and colleges are expected to return to in-person learning for the upcoming academic year. We share some actionable online retail trends resulting from the influx in students. Learn how to reach these customers with Microsoft Advertising solutions.

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Gifting done differently: 5 tips to reach the new consumer

With shopping rapidly shifting to eCommerce, how are people beginning their gift shopping? We surveyed over one thousand gift givers, asking them how their overall shopping has changed as well as how they're thinking about gift shopping this year.

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Travel searches take off: 4 Travel advertiser tips to use now

Consumer behavior has changed over the past year and is impacting the types of vacations that are planned. Those changes are showing up in our search data as well as in our own research. Get up to speed on new trends shaping the Travel industry.

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