POSTS TAGGED WITH "reporting and optimization"

Bing is excited to partner with Adobe to integrate our Universal Event Tracking (UET) tag into Adobe Cloud Platform Launch—Adobe’s next-generation tag management system.

Finding and attracting the ideal audience can be challenging and time-consuming for many advertisers. In-market Audiences can help you to quickly reach consumers who are ready to buy. Using artificial intelligence (AI), Microsoft is able to predict and identify people who’ve shown purchase intent signals within certain categories.

To help your business with easy setup, improved account maintenance, and the increased reach of Bing shopping campaigns, Bing ads is happy to announce a great line-up of new product features - Bing Merchant Center store creation with UET tags, Matching Product Count reporting, Product rejection notifications, and new ad experiences with Multiple Images .

As part of the constant evolution of the Bing search engine results page (SERP), we are going to be retiring Sidebar Text Ads on Bing O&O inventory on March 26th, 2018.

What if we could give you a way to review your audience performance in a single view, in less than a minute, and that was easy to export? Wish granted. We’re excited to announce the launch of Audience Segmentation, a new addition to the Segmentation feature to help you easily get deeper insights into your audiences from Remarketing in Paid Search, In-market Audiences, and Custom Audiences.