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Microsoft Advertising Blog

POSTS TAGGED WITH "microsoft promoteiq commerce marketing platform"

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Kroger & Microsoft PromoteIQ: The future of commerce marketing

Powered by the Microsoft PromoteIQ commerce marketing platform, Kroger Precision Marketing is launching a capability that enables brands to track in-store and online sales attributed to advertising campaigns running across Kroger’s digital properties.

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The PromoteIQ team and Microsoft Advertising team members.

PromoteIQ acquired by Microsoft

Microsoft has acquired PromoteIQ, the leading provider of vendor marketing technology to online retailers and brands. This announcement is an important step in the journey to innovate and accelerate our offerings.

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