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Microsoft Advertising Blog

POSTS TAGGED WITH "keywords"

Page 3 of results

Mixed campaigns, keyword planner: Key product updates for November

Get a breakdown of all the key product updates for November, including an exciting new beta on mixed campaigns, a more powerful keyword planner, expanded performance reporting and more.

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Make the most of the holiday e-commerce surge with paid search

With Cyber Week 2020 just around the corner, now is the time to boost holiday readiness. The first stop for holiday shoppers? Online search. Which means having a paid search strategy is key to driving retail sales.

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Editor updates: Recommendations and campaign-level associations

New capabilities in Microsoft Advertising Editor are here! Find out how to achieve the goal of making bulk campaign management even easier, and learn new ways to optimize your campaign performance.

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Discover powerful new keywords with Keyword Planner

Keyword management is of the utmost importance. But how do you choose the best keywords, and how much should you bid on them? To get help, get up to speed on one of the most powerful tools at your disposal: the Keyword Planner.

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Making your performance reporting clearer and more reliable

Performance reporting is a key element in enabling continuous optimization of your campaigns. To limit confusion and help you focus only on the metrics that matter most, average position will be deprecated from performance reports beginning in September 2020.

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