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Microsoft Advertising Blog

POSTS TAGGED WITH "Bing"

Page 6 of results

Predict the consumer decision journey with linguistics

Our Bing Ads research team has joined with Performics and Northwestern University to help understand consumer intent by looking at the psychological motivations behind search query language, with a goal of helping customers optimize their advertising.

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Help improve ad engagement with updates to Expanded Text Ads

Expanded Text Ads have been updated and now allow you to create text ads that are longer—with an additional optional headline and description. You can take advantage of the extra space to make your ads stand out and help improve ad engagement.

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Microsoft Advertising announces the finalists for the 2018 Bing Agency Awards

In honor of the powerful partners who help make Bing successful, we are delighted to announce the finalists for the 2018 Bing Agency Awards. This year our recognition includes our technology partners as well. These key groups deliver outstanding, effective, creative and passionate work for their clients in the Americas. As the search marketing stage evolves, these agencies and technology partners are stepping into the searchlight to ensure their clients are showing up in all the right places, in the most impactful ways.

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