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David Pann

General Manager, Microsoft Search Advertising


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Marketers look to search for smart brand connections

In today’s world, the relationship between marketers and consumers resembles a high-speed freeway moving in the same direction – but only intersecting at distinct points. As technology continues to evolve toward seamless, intuitive experiences that are more pervasive in the day to day, consumer expectations are rising at an increasing rate. This challenge is very real and marketers are looking toward the proliferation of touch points for new opportunities to challenge themselves and the meaning...

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Bing to Power AOL’s Search

Here at Bing Ads, we’re constantly looking for ways to extend our reach and grow volume for our customers. That’s why today we are excited to announce a new partnership with AOL. Beginning January 1st, 2016 Bing will become the exclusive provider of search and search advertising services across AOL properties for even greater consumer and marketer reach. Now with 20% market share in U.S., Bing continues to grow organically and through key partnerships. The 10-year deal with AOL is the latest to...

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Bringing Advertisers More Value through Investments in Bing Ads

As a baseball fan, one of my favorite quotes is, “You owe it to be the best you can be.” This is true not only for the game or in life, but also in business – and everyone here at Bing Ads knows that it’s our responsibility to provide our...

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Bing Ads Continues to Heat Up with Increased Clicks, New Features and More

Here at Bing Ads, we focus on one thing: delivering more value for you, our advertising customers, and doing so on a global scale. As we enter our new fiscal year, our progress and releases over the last year reflect that focus with even more...

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