09 April 2024
4-minute read
In 2023, over 500 million Indians tuned in to two of the biggest cricket events. A massive audience like this opens up a prime opportunity for marketers to tap into a wide demographic, united by their passion for the sport.
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05 October 2023
4-minute read
Hear from our partners at InMobi on how brands can maximise impact and better connect with their audiences by tapping into the festive spirit.
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26 April 2023
3-minute read
May is rapidly approaching, and it’s time to start thinking of two big holidays this spring. Mother’s Day and Father’s Day are only about one month apart, and consumers are actively searching for the best gifts for their loved ones.
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30 March 2023
2-minute read
With spring break just around the corner, Microsoft Advertising Insights has the top takeaways your business can take to reach consumers on a budget.
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08 March 2023
5-minute read
Explore our five tips to help shape your game plan in 2023 and avoid negatively impacting brand equity in the medium and long-term as the economy rebounds.
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