08 September 2021
3-minute read
Get started with Optimization Score, a new feature to estimate how well an account is set to perform. Learn about your account optimization status and actions you can take to improve it. Now available for accounts and campaigns on the Recommendations tab.
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01 June 2021
7-minute read
Learn all about our recent product announcements, from Similar Audiences to import enhancements and improvements for Shopping Campaigns.
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17 May 2021
3-minute read
Marketing roles are constantly adapting, but one thing that is clear is that the role of a search engine marketing professional no longer resides in manual optimisation of keywords, bids and budgets. The button pushing days are gone.
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05 May 2021
4-minute read
There are changes to Microsoft Advertising matching behaviour. Learn what you can expect and when so you can maximise the positive impact on your campaigns.
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04 May 2021
6-minute read
Check out Microsoft Advertising’s latest updates for the month of May, including Customer Match enhancements, Shopping Campaigns, an expansion of ad extensions, and more.
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